Canadian vacations are not necessarily getting cancelled. They are getting more intentional. As travel costs rise, many Canadians are adjusting how they get away. Some are choosing destinations closer to home. Others are taking fewer trips, shortening their stays or cutting back on certain expenses. But that does not mean the summer vacation is losing its appeal. Instead, many travellers are focusing on making the trips they do take feel more worthwhile.
Shorter vacations were already part of the Canadian travel landscape. A 2024 HelloSafe survey, based on responses from 1,045 Canadian residents collected between the first and 31st of May 2024, reported that 42.8% of Canadians planned summer vacations of one week or less.
That preference for shorter, manageable getaways now has extra pressure behind it.
Leger’s June 2026 Canadian Travel Intentions & Emerging Trends Report, based on a survey of 1,532 Canadian residents aged 18 or older, reports that 56% of Canadians plan to take a leisure trip this summer, showing demand remains steady. But cost pressures are reshaping those plans. Among travellers negatively affected by gas prices, 38% said they are taking fewer trips, 32% are choosing destinations closer to home, 25% are reducing spending on accommodations, restaurants or activities, and 14% are shortening the length of their trip.
In other words, Canadians are not simply opting out of travel. They are editing the trip.
That shift changes how travellers think about value. A shorter trip has less room for filler. If someone only has a weekend, a long weekend or a few days away, the experience needs to count. That can make travellers more selective about where they stay, where they eat and which activities are worth adding to the itinerary.
It also helps explain why spending can still show up in experience-based categories. Statistics Canada data shows that visitors spent $60.2 million more on food and beverages in Atlantic Canada in the second quarter of 2025 than a year earlier. In Saskatchewan, spending on recreation and entertainment rose by $5.1 million, even as overall expenditures declined.
That is the new vacation trade-off. Travellers may save on distance, timing or accommodations so they can spend on the parts of the trip that feel memorable: a better dinner, a local show, a guided tour, a spa visit, a night out, a casino stop or a last-minute activity that was not in the original budget.
This is not necessarily about spending more without thinking. It is about deciding what makes the trip feel worth it.
A shorter trip can still feel big if it delivers the right mix of rest, novelty and indulgence. A two-night getaway can feel like a real escape if the destination is easy to reach, the plans are simple and the experience feels different from everyday life.
For travel brands and destinations, that creates a challenge. Canadians may be comparing prices more carefully, but price is not the only thing shaping the decision. Travellers also need to understand what they are getting for the money, whether that means convenience, a better location, included activities, flexible timing or an experience they could not easily recreate at home.
That could mean curated itineraries, flexible booking, clear pricing, bundled experiences, local food, entertainment options or activities that help travellers make the most of limited time.
The modern summer trip does not have to be long to feel memorable.
For many Canadians, the goal is no longer to do everything. It is to choose the moments that make the getaway feel worth taking.
This data was compiled from research conducted by Jackpot City Casino, a Canadian-licensed online gaming operator, as part of its commitment to understanding the Canadian audiences it serves. It explores how travel habits, budgeting, and leisure priorities are evolving- insights that help inform more relevant, responsible entertainment experiences across the country.
