By Helen Chiang

New Zealand luxury lifestyle brand, Rodd & Gunn, has at last made its debut on the sunny shores of Singapore. Having originated in 1987 on Queen Street, Auckland, New Zealand, the brand has honed the art of creating timeless and sustainable garments designed for longevity. From their carefully sourced fabrics to the meticulous crafting techniques, Rodd & Gunn has become synonymous with exceptional quality.

Capturing the essence of relaxed living, the brand draws inspiration from the unspoiled natural beauty of their homeland – the ancient mountains, glacial lakes, boundless plains, and windswept high country.

With a growing international reach, Rodd & Gunn has extended its retail footprint to encompass both hemispheres, establishing a significant presence in major cities across Europe, the United States, and Australia. Fast forward to 2023, and Rodd & Gunn has at last ventured into Singapore, offering their menswear and accessories to the Southeast Asian market.

“As a brand we have always been committed to designs and fabrics that stand the test of time. We have a two year guarantee on our products which is quite unique in our industry, and we have a loyal customer base who have very high expectations on our quality. This, I believe that’s what sustainability is all about, to create products that last and don’t end up in a landfill” – Mike Beagley, Chief Executive Officer of Rodd & Gunn

Located within Takashimaya, this will be the brand’s first concession store in Asia, presenting their New Zealand outdoor heritage to a broader audience within the region. Here’s a preview of the collections in-store:

Journey To Paradise: Spring/Summer 2023 Collection

For Rodd & Gunn, summer transcends being a mere season – it embodies a rite of passage. Every moment beckons, each landscape is a canvas to admire, and every outfit pays homage to the relaxed elegance that Rodd & Gunn is renowned for. This year, the brand epitomises effortless finesse, embracing easy fits that can be thrown on for an instant stylish appearance. Bid farewell to overthinking and opt for lightweight linens, airy waffle-knit polos, and cottons that become softer with each wash.

“Linen and cotton are two of our favourite fabrics and always will be. Our Italian spun linen is such a great natural fibre, it’s so nice to wear and it dries fast and keeps your skin feeling cool, making it perfect for Singapore’s climate” – Mike Beagley, Chief Executive Officer of Rodd & Gunn

The finest summer adventures require minimal effort. Simply pack a few lightweight essentials into a leather weekender bag, and you’re ready to go. Every piece is carefully crafted to provide breathability, while effortlessly exuding style without sacrificing on comfort.

With an emphasis on timeless styling and top-notch fabrics, coupled with a two-year guarantee on all Rodd & Gunn goods, the brand’s garments are built for season after season.

Their Summer collection radiates liveliness and energy, featuring bursts of vibrant hues and lively prints embodying an organic, carefree vibe. With their linens sourced from reputable Italian mills, and their cotton ethically sourced and of the softest quality, the entire range feels opulent, feather-light, and refreshing against the skin.

“Another great piece for Singapore is our luxuriously soft and comfortable polo tee that come in 32 shades, out of which 11 are different shades of blue” – Mike Beagley, Chief Executive Officer of Rodd & Gunn

Supima®: Autumn/Winter 2023 Collection

For its Autumn/Winter collection, Rodd & Gunn presents SUPIMA, featuring a refined assortment of casual suit separates, sweaters, and shirts crafted from the renowned Supima® yarns, renowned for their superior quality, durability, and fineness. Thanks to the finest yarn counts and extra-long staple length, garments bearing the Supima® trademark offer a luxurious wearing experience that extends well beyond the brand’s two-year guarantee.

Featuring classic tones such as navy, grey, white, and khaki, along with enduring patterns, this collection is meticulously designed for ultimate versatility, underlining the brand’s commitment to producing the highest quality clothing without compromise.

“Buy clothes that you love and cherish and want to hold on to. Its not just about being fashionable, but about longevity, about owning high quality pieces that last”  – Mike Beagley, Chief Executive Officer of Rodd & Gunn

Rodd & Gunn is located at Takashimaya Men’s Fashion at Level 3.