The yuu Rewards Club is a free and easy-to-use platform that offers consumers an easy way to earn rewards on their everyday purchases. The platform includes over 1,000 places to enjoy rewards at, such as Cold Storage, CS Fresh, Giant, Guardian Health & Beauty, 7-Eleven, BreadTalk, Toast Box, Butter Bean, Food Junction, Food Republic, Food Opera, Thye Moh Chan, Mandai Wildlife Reserve (home to Singapore Zoo, River Wonders, Night Safari and Jurong Bird Park) and Singtel.

yuu comes at a time where three in four Singaporeans are worried about the current economic climate – especially among millennials and Gen X respondents.

To save money, 60% of Singaporeans are increasingly looking to join rewards programmes. An overwhelming number (86%) of Singaporeans also prefer rewards programmes that are easy to use and feature brands that they know of. Two in three want to redeem points on everyday spending.

yuu’s unique concept of a coalition loyalty programme offers consumers greater convenience and flexibility, as they will be able to earn points and accumulate them at a faster pace from a wide network of yuu partner brands. Consumers then have the freedom to redeem money-saving deals, offers and rewards across the same network.

yuu operates on a simple and transparent “$1= 1 yuu Point” earn rate. yuu members can also earn bonus points when they pay with the DBS yuu Card or the PAssion POSB Debit Card when they shop with participating yuu partner brands.

The yuu app is now available for download in the App Store, Google Play Store and Huawei App Store. To find out more about the yuu Rewards Club and its special offers, go here.