Who said loving our planet cannot be orgasmic? Certainly not Womanizer, that’s for sure. The Womanizer revolutionised the sexual wellness industry seven years ago when they developed the first product that stimulated the sensitive nerve endings of the clitoris with gentle airwaves. With the development of the patented and innovative Pleasure Air Technology, the brand created a completely new category in the industry.
Now in 2021, they have come up with yet another world’s first – Premium eco. The first environmentally friendly, biodegradable and recyclable product – with Pleasure Air technology, because loving our planet can be orgasmic.
Back in 2014, the United Nations reported that the total municipal solid waste for Asia and the Pacific already accounted for 43% of the world total, with an estimate of 870 million tonnes or average 1.4 kilograms per person per day. In less than 10 years’ time, it is projected to increase to 1.6 kilograms per person per day while plastic waste is expected to reach 140 million tonnes. Asia and the Pacific are thus facing a rise in marine litter, mainly plastics waste.
With this in mind, the brand hopes to make pleasure more sustainably and wants to set an example by launching a crowdfunding campaign on Indiegogo to show that sustainable sex toys are in demand, and is the future of the industry. The campaign kicked off on March 29, 2021.
Premium eco: An Orgasm Shouldn’t Cost The Earth
Premium eco is based on the best-selling Womanizer Premium. Instead of ABS, the product is made of Biolene – a bioplastic made from 70% natural materials (mainly corn starch), making it biodegradable and recyclable. Premium eco also features a replaceable and rechargeable battery, which extends the product’s runtime. The toy is also easy to take apart compared to other products. Thus, those who need to part with the product can dispose of the individual parts according to the applicable guidelines.
Furthermore, the packaging is 100% plastic-free and is made of FSC paper, which can also be recycled. In addition, a shortened charging cable, a protective bag made of 100% organic cotton and a brief instruction manual are included. With every purchase of the Premium eco, Womanizer working together with One Tree Planted, plants a tree.
“I’m excited to see the launch of such a groundbreaking sex toy with biodegradable properties in the Womanizer Premium Eco. It is likely to appeal to women who want to feel like they are doing something good for the environment and for their bodies. They want to make smarter choices about what they use and consume, in order to minimise their footprint and make the world a happier, better place.” – Sara Tang, Hong Kong-based sexologist
Orgasms go green
Of course, Premium eco also comes with the patented Pleasure Air technology, promising a new kind of stimulation and an extraordinary orgasm. Premium eco – like Premium – has 12 intensity levels and is equipped with the Smart Silence function. So the product doesn’t start stimulation until it makes contact with the skin, until then it’s in standby mode.
It’s About The “Crowd,” Not The “Funding”
The funding goal is USD$20,000 or S$26,930. The achievement of the financial goal will confirm that the topic of sustainability plays an enormous role in all aspects of life and that a rethinking must take place in all industries.
Interested parties can support this project and be one of the first to purchase the new product and hold it in their hands. Better yet, Womanizer will donate the entire amount of the campaign to One Tree Planted!
If you would like to support the brand and save the planet, do go onto their crowdfunding page for more information!