We live in an age where pet parents love to spoil their fur-babies. We buy them gourmet treats, spend cash on luxurious spa treatments and serve up the finest, organic food on pretty china plates and bowls.
And can you blame fur-parents for being obsessed with their babies? Animals provide their humans with unconditional love and companionship. So it’s no surprise that there’s no sign of this first-class treatment slowing down, which is great news for the pet industry.
Smart-Home Pet Devices
Convenience and technology are the new key words when it comes to the pet industry. Smart home cameras and GPS devices, particularly those that are associated with dog walking services, offer pet parents peace of mind that their pet is safe and being taken care of when they’re not at home.
3D Printing in Veterinary Care
Another veterinary technology growing by leaps and bounds is 3D printing. With 3D printing, prosthetics and surgical models are progressing quickly. For more advanced surgeries, the surgical team can create a model that mimics the actual surgery to prepare for minimally invasive approaches and also to practice.
3D printing in veterinary medicine holds a lot of promise to improve a patient’s quality of life and should continue to trend upward.
Pet Health and Fitness Trackers
In addition to smart-home technologies for pets growing in popularity, the use of personal fitness trackers and apps for pets is also something veterinarians see as a trend to watch.
Pet trackers are really interesting, especially for older pets that may be slowing down, but where the ‘slow down’ might not be perceptible. These trackers can be a huge asset to vets, as they can more specifically target when their patients are slowing down and maybe intervene to help these issues before they worsen.
Mobile Veterinary Clinics and Telemedicine
As pet parents search for convenience, more veterinarians are offering house calls, setting up mobile clinics and participating in veterinary telemedicine through digital applications.
Telemedicine, home visits and mobile vets are absolutely going to increase in popularity. And it’s really no surprise as they all help alleviate some of the issues that currently affect pet parents and their ability to get veterinary care for their pets, such as scheduling issues and pet anxiety.
Pet Food Delivery Services
In the age of Grab Food, Food Panda, Grubhub and Uber Eats, hungry humans expect food to show up on their doorsteps with the touch of a button. And it’s no surprise that they also expect the same level of service from pet food companies.
With healthy and nutritious at-home delivery services becoming more and more popular for human food, a similar trend with pet nutrition will soon be a reality. While it’s easy enough to get kibble delivered to your door, many pet parents are looking into fresher and simpler options for their four-legged friends.
Stress-Reducing Pet Foods and Supplements
Another pet-food trend to look out for is the design of formulas to help reduce stress and anxiety in pets.
This year Nestle Purina launched Calming Care Canine Probiotic, a supplement that has been shown to help dogs maintain calm behavior, cope with stress and have positive cardiac activity during high-stress times. We are seeing more diets and products aimed at reducing stress in pets, and the promise that this holds for pet owners is exciting.
These are just a handful of trends to be on the lookout for in the very near future that will hopefully help make the lives of our fur-babies better and longer.