If you’re someone who takes your lip care as seriously as your skincare, then you’ll want to make space on your vanity for the latest glow-up from NUXE. The beloved French beauty brand has just launched its newest treat: the NUXE Very Rose Plumping Lip Serum — and it’s already shaping up to be this season’s must-have for lips that look and feel luscious.
Housed in a dainty 8ml bottle topped with a rose-shaped cap, this pretty-in-pink serum is more than just another lip gloss. It’s skincare, self-care, and a swipe of subtle glamour all rolled into one. Formulated with up to 98% natural-origin ingredients and dermatologist-tested, it’s designed to give your lips 24 hours of hydration, without a trace of stickiness.
What makes this lip serum stand out? It’s powered by a trifecta of lip-loving ingredients: Hyaluronic Acid to deeply hydrate, Rose Oil Extract to soothe and nourish, and just a hint of Chilli Pepper Extract, rich in fatty acids, for a plumping effect that’s noticeable but natural. Add to that a very subtle cooling menthol tingle, and you’ve got a formula that delivers both a sensory experience and visible results. Think juicy, glossy lips with a sheer high-shine finish that enhances your natural lip tone — perfect whether you’re going bare-faced or dialling up the glam.
And the perks don’t stop at the pout. This sensorial serum comes with a delicious vanilla scent and an ultra-smooth texture that makes every application feel like a mini moment of indulgence. It’s the kind of product you’ll find yourself reaching for again and again, not just for how it looks, but for how it makes you feel.
A Fresh Bloom For The Very Rose Collection
Alongside the launch of the NUXE Very Rose Plumping Lip Serum, NUXE has given its entire Very Rose collection a fresh new glow. Long-time fans will be pleased to see cult favourites — including the Very Rose Micellar Water and Very Rose Lip Balm — back with refreshed packaging and enhanced, more moisturising formulas that now boast up to 99% natural-origin ingredients.
But that’s not all — the collection is expanding with two new everyday essentials:
- Very Rose Soothing Cleansing Gel: a comforting cleanser that gently removes impurities while respecting your skin’s natural balance.
- Very Rose Radiance Face Scrub: a gentle yet effective exfoliator that buffs away dullness to reveal a soft, radiant glow.
With its focus on clean beauty and sensorial pleasure, NUXE continues to prove that you don’t need to choose between indulgence and efficacy. The brand’s sustainability efforts are also blooming, with over 150 tons of plastic eliminated across the range and practical, elegant design updates like streamlined flip-top caps and translucent packaging.
Experience The Rose-Tinted Magic In Person
To celebrate the new launch, NUXE is hosting an immersive experience from now to 13 July 2025 at:
- Guardian Health & Beauty + Pharmacy, Takashimaya Shopping Centre
391 Orchard Rd, #B2-15/20 - Guardian Health & Beauty + Pharmacy, Causeway Point
1 Woodlands Square, #B1-28/29/30
Open daily from 10 AM to 10 PM, these two locations will offer exclusive promotions, dreamy pink installations, and the chance to experience the entire Very Rose range in person.
Can’t make it down in time? The NUXE Very Rose Plumping Lip Serum and the rest of the collection are also available online and in-store at Watsons, Shopee, Lazada, and GrabtoGlow. Whether you’re a longtime fan of NUXE or a newcomer to the brand, the Very Rose Plumping Lip Serum is a rosy revelation — one that brings skincare, lip care, and self-care into perfect harmony.